Frequently Asked Questions

Spyglass is a competitive intelligence tool built specifically for indie SaaS founders. We analyze your competitors' pricing, features, messaging, and positioning to give you actionable insights at a fraction of the cost of enterprise CI tools. Think of us as a dedicated competitive analyst for your startup.

Spyglass is for indie SaaS founders, solo entrepreneurs, and micro-SaaS teams who need competitive intelligence but can't justify $1,000+/month for enterprise tools. If you have competitors, want to make data-driven decisions, and don't have time to manually track what others are doing, Spyglass is for you.

Not at all. You just need to know who your competitors are and share their URLs. We handle the analysis. The dashboard is simple to navigate, and we deliver reports in plain English with actionable recommendations.

Spyglass has three tiers: Snapshot ($29 one-time) for a deep analysis of up to 3 competitors, Tracker ($79/month) for ongoing monitoring of up to 5 competitors with weekly updates and alerts, and Command ($199/month) for daily monitoring of up to 20 competitors with battle cards, win/loss analysis, team access, and API access.

Yes. The Snapshot report ($29) is a one-time purchase with no subscription required. You get a comprehensive competitive analysis delivered within 48 hours. If you later decide you need ongoing monitoring, you can upgrade to Tracker or Command.

Instead of a free trial, we offer a low-risk entry point: the Snapshot report for $29 one-time. You can also try our free Quick Scan tool to get a taste of our analysis quality. For a more fun preview, try our Roast a Competitor tool. We believe in proving value before asking for a subscription.

Absolutely. No long-term contracts, no cancellation fees. You can cancel your Tracker or Command subscription anytime from your dashboard. You keep access to all your existing reports and data.

We analyze publicly available information from competitor websites: pricing pages, feature listings, blog posts, documentation, and changelogs. We respect robots.txt, obey rate limits, and never access private or authenticated areas. Our AI then synthesizes this data into structured competitive analysis reports.

For observable data (pricing numbers, feature lists, positioning statements), we aim for 95%+ factual accuracy. Strategic interpretations and recommendations are clearly labeled as such. Our AI is powered by GPT-4o-mini and trained on competitive intelligence frameworks. We continuously refine our prompts and methodology based on feedback.

Snapshot reports are delivered within 48 hours. Most are completed within 24 hours. You'll receive an email notification with a link to view your report in the dashboard as soon as it's ready.

Yes. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). We use Supabase with row-level security to ensure your data is accessible only to you. We never share or sell your competitive intelligence data. See our Privacy Policy for full details.

Crayon is a powerful enterprise CI platform starting at $1,000+/month. It's designed for dedicated competitive intelligence teams at large companies. Spyglass delivers similar analysis quality at 10-100x lower cost, built specifically for indie founders who need actionable insights without enterprise overhead. See full comparison.

Similarweb provides web traffic analytics and audience insights. Spyglass focuses on competitive positioning: pricing, features, messaging, and strategic recommendations. They're complementary tools — Similarweb tells you how much traffic competitors get, Spyglass tells you what they're doing and how to respond. See full comparison.

Absolutely. Spyglass complements tools like Similarweb (traffic data), Owletter (email monitoring), and Visualping (page change detection). While those tools track specific signals, Spyglass provides the strategic analysis layer that turns raw data into actionable competitive intelligence.

If your team grows and you need enterprise features, we can export all your data in standard formats. Our Command tier already handles up to 20 competitors with team access, API access, and battle cards. For needs beyond that, contact us at hello@spyglassci.com for custom solutions.

Manual competitor tracking takes hours per week — opening competitor sites, checking for changes, taking notes, trying to connect dots. Spyglass automates the data collection and applies AI analysis frameworks to produce structured, actionable insights. What would take you 2-3 hours takes us minutes. Our calculations show manual CI costs ~$400/month in time value. Read our analysis.

Yes. When you purchase a Snapshot report, you provide up to 3 competitor URLs. Our AI analyzes each one and produces a comprehensive comparison. For Tracker and Command subscribers, you can add or remove competitors from your monitoring list at any time.